Accidents claim the lives of more than 700,000 children under the age of 15, around the world, every year. In the United States, it's the leading cause of death for children 14 and under. Dr. Martin Eichelberger, a pediatric trauma surgeon at Children's National Medical Center in Washington, DC decided to do something about it.
Dr. Eichelberger wanted to create the first-ever nonprofit organization dedicated to preventing unintentional childhood injuries. In 1987, he brought the idea to Frank Ziegler, a then-President in the Johnson & Johnson Consumer organization, who gave him enough funding for the next five years.
Safe Kids Worldwide was born, and since then the US has seen a 45 percent drop in the childhood death rate from accidents, saving 38,000 lives.
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